Many photographers are more than doubling their annual revenue by outsourcing their loss prevention. With the help of Image Defenders we can show you how to create this revenue stream.
Photographer and entrepreneur Michael Grecco and copyright attorney Mathew Higbee founded Image Defenders after working together successfully to take control of Michael's image rights and win numerous cases resulting in Michael getting compensated for his work.
Michael Grecco started his career in Boston as a freelance wire service and Magazine photographer. He then became a staff photographer at the Boston Herald before moving to Los Angeles to work for People Magazine. That varied experience gave Michael a good sense of rates, licensing and that way the various aspect of the business work. Since that time, he has been advocate for the Photography Industry, first joining the executive board of Editorial Photographers in 1999 and then leaving EP to be on the Board of The Advertising Photographers of America. He remains as Executive Vice President Emeritus of APA and still heads the Advocacy Committee, where he regularly lobbies Congress and the Copyright office in the pursuit of visual artists right.
He is also the creator of the American Society for Collective Rights Licensing, the first not for profit royalty distribution society aimed at distributing collected licensing funds to visual artists. He is a graduate of Boston University with a degree in Broadcasting and Film. The creation of Image Defenders has been a natural extension of his advocacy efforts in preserving the landscape and rights for photographers and visual artists. He lives in both Santa Monica, CA and Brooklyn with his fiancée and is an avid motorcycle rider and collector.
Based in Los Angeles, Elizabeth Waterman is a portrait and fine art photographer. Her clients have included MS Magazine and fashion designers Elie Tahari and Marc Jacobs.
Her distinctive images, which define the spirit of the Millennial generation’s emergence and transformation, as well as depict unseen corners of nightlife, have been featured in shows at the old Limelight Church/Jue Lan Club (NYC), Wallplay (NYC), and Olson-Irwin (Sydney). Online, her works have been included in auctions on the website artnet, and showcased on L’Oeil de La Photographie.com. She is currently photographing a book on strippers.
Ms. Waterman has been the CMO and Vice-President of Image Defenders, a firm protecting the rights of high-end photographers worldwide, since 2018. Image Defenders uses a state of the art search platform and technology in working with photographers such as Douglas Kirkland and Mark Seliger. The firm has since exploded in growth and continues to bring its clients value for their copyright infringements. As a fierce advocate for photographer’s rights, she has been pursuing her own copyright infringements for several years.
Born in Taos, New Mexico, Ms. Waterman’s qualifications include a BA in Fine Art from the University of Southern California.